Do you love blue? Welcome to the club: according to Paint Master Dulux’s international survey, and as reported by the Toronto Sun below in 2011, Blue is the favourite colour worldwide.

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Anything Blue Review – Blue is the favourite colour worldwide
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Try and ask around you, see for yourself.

According to a Swedish study and as reported by the Toronto Sun below, we see more and more blue in the art world; the phenomenon also occurs in the fashion collection.

Even better: it looks like the more we see blue and its shades, the better we see this color.

Blue is our favourite colour too. We like the idea that this colour unites people throughout the world, as a shared common point, more than any nationality or religion. That’s why we created Anything Blue, a place for the community of blue lovers.

A word from the Toronto Sun:  ‘According to Dulux Paints, well blue is the most popular colour worldwide. […]

A recent international survey conducted by the Amsterdam-based AkzoNobel, Dulux’s parent company on behalf of Dulux Paints, found that personal colour preference – while differing slightly from one culture to another – is highly similar across the globe.

The survey, involving respondents from 30 different countries, ‘demonstrates that colour preference varies more by gender and age than it does by geographic location’, said Rob McDonald, marketing director for Dulux paints stores. […]

Blue is the favourite colour of more than half of the world’s people, with 42% of males and 30% of females citing blue as their top colour choice.

It is the colour least disliked by most cultures.’


Source: ‘Let’s Colour Week starts with a splash’, by Rita DeMontis (08/10/2011) @Toronto Sun